Privacy Policy

Last Updated: May 19, 2025

This Privacy Notice for Baron Von Kessler (“we,” “us,” or “our”) explains how and why we access, collect, store, use, and share (“process”) your personal information when you use our services (“Services”), including when you:

• Visit our website at https://sastobooks.com, or any other website we operate that links to this Privacy Notice
• Engage with us through sales, marketing, customer support, or events

Please read this Privacy Notice carefully to understand your privacy rights and how we handle your information. If you do not agree with our practices, please do not use our Services. For questions or concerns, contact us at [email protected].

SUMMARY OF KEY POINTS

• What information do we collect?
  We collect personal data you provide directly (e.g., name, email, shipping address) and automatically through your interactions with our Services (e.g., device identifiers, browsing activity).
• Do we collect sensitive information?
  We do not collect or process any “special” categories of sensitive personal information (such as racial or ethnic origin, religious beliefs, or health data).
• Do we receive data from third parties?
  We may supplement our records with information from public databases, marketing partners, or social media platforms.
• How do we use your information?
  We use your data to provide and improve our Services, communicate with you, prevent fraud, and comply with legal obligations. With your consent, we may also use data for marketing and research.
• When and with whom do we share data?
  We share information with service providers, shipping carriers, payment processors, and as required by law.
• What are your rights?
  Depending on your location, you may have rights to access, correct, delete, or restrict processing of your personal data.
• How can you exercise your rights?
  You can submit requests via our Contact Us page or by emailing [email protected], and we will respond in accordance with applicable data protection laws.

For complete details, please continue reading the full Privacy Notice below.

1. INFORMATION WE COLLECT

1.1 Information You Provide

• Account registration details (name, email, password)
• Shipping and billing addresses
• Order and payment information

1.2 Information Collected Automatically

• IP address, device type, browser
• Pages viewed, links clicked, and shopping activity
• Cookies and similar tracking technologies

1.3 Information from Third Parties

• Publicly available data (e.g., address verification)
• Marketing or analytics partners

2. HOW WE USE YOUR INFORMATION

We use your personal data to:

• Process and fulfill your orders
• Provide customer support
• Communicate promotions and updates (with your consent)
• Enhance security and prevent fraud
• Comply with legal and regulatory requirements

We only process data when we have a lawful basis, such as your consent, contractual necessity, or legitimate interest.

3. INFORMATION SHARING

We may share your information with:

• Service Providers: Payment processors, hosting providers, and marketing platforms
• Shipping Carriers: USPS, DHL, EMS, and local postal services for order delivery
• Legal Authorities: In response to lawful requests or to protect our rights

We require all partners to maintain appropriate safeguards for your data.

4. YOUR PRIVACY RIGHTS

Depending on your jurisdiction, you may have the right to:

• Access or obtain a copy of your personal data
• Correct inaccuracies in your data
• Request deletion or restriction of processing
• Object to marketing communications

To exercise these rights, please contact us at [email protected].

5. COOKIE POLICY

We use cookies and similar technologies to:

• Remember your preferences
• Analyze site usage and performance
• Serve personalized advertisements (where permitted)

You can manage cookie preferences through your browser settings.

6. DATA RETENTION

We retain your personal information as long as necessary to:

• Fulfill the purposes outlined in this Notice
• Comply with legal obligations
• Resolve disputes and enforce our agreements

7. SECURITY

We implement industry-standard measures—such as encryption and access controls—to protect your data. However, no method of transmission or storage is 100% secure.

8. CHANGES TO THIS NOTICE

We may update this Privacy Policy from time to time. Last Updated dates will reflect the revision. Continued use of our Services after changes indicates your acceptance.

9. CONTACT US

For any questions, concerns, or to exercise your privacy rights, please visit our Contact Us page or email [email protected].

TABLE OF CONTENTS

1. Information We Collect
2. How We Use and Process Your Data
3. Sharing Your Personal Information
4. Cookies & Tracking Technologies
5. Data Retention Periods
6. Children’s Privacy
7. Your Privacy Rights
8. Do-Not-Track Settings
9. Privacy Rights for U.S. Residents
10. Updates to This Notice
11. Contacting Us About Privacy
12. Accessing, Correcting, or Deleting Your Data

1. Information We Collect

• Data You Provide: Name, email, shipping address, payment details, order history, and any messages you send to us.
• Automatic Data: IP address, device type, browser, pages visited, and cookies.
• Third-Party Data: Information from payment processors, shipping carriers, analytics, and marketing partners.

2. How We Use and Process Your Data

We process your information to:

• Fulfill and manage your orders
• Provide customer support
• Send transactional and promotional communications (with your consent)
• Improve our website, products, and services
• Detect and prevent fraud
• Comply with legal obligations

3. When and With Whom We Share Your Personal Information

We may disclose your data to:

• Service Providers: Payment gateways, hosting providers, and email platforms
• Shipping Carriers: USPS, DHL, EMS, and local postal services for order delivery
• Legal Authorities: When required by law or to protect our rights
• Affiliates and Acquirers: In connection with corporate transactions

4. Cookies & Other Tracking Technologies

We use cookies, web beacons, and similar technologies to:

• Remember your preferences and shopping cart
• Analyze site traffic and performance
• Serve personalized advertisements (where permitted)
  You can manage or disable cookies through your browser settings.

5. How Long We Keep Your Information

We retain your personal data only as long as necessary to:

• Fulfill the purposes described above
• Comply with legal, tax, or accounting requirements
• Resolve disputes and enforce our agreements

6. Information from Minors

Our Services are not directed to individuals under 16. We do not knowingly collect personal data from minors. If we learn we have collected data from a minor, we will promptly delete it.

7. Your Privacy Rights

Depending on your jurisdiction, you may have the right to:

• Access or obtain a copy of your personal data
• Correct or update inaccurate information
• Request deletion or restriction of processing
• Object to direct marketing
• Receive a portable copy of your data

8. Controls for Do-Not-Track Features

Our website does not respond to browser “Do-Not-Track” signals. You may control tracking through your browser or device settings.

9. U.S. Residents’ Specific Privacy Rights

If you reside in the United States, you may have additional rights under state privacy laws (e.g., California’s CCPA/CPRA), including:

• Opting out of the sale or sharing of personal information
• Non-discrimination for exercising your privacy rights

10. Updates to This Notice

We may update this Policy periodically. We will post the revised date at the top and, where required, notify you of material changes before they take effect.

11. How to Contact Us About This Policy

For questions or to exercise your rights, please email us at [email protected] or call +1 (231) 427-0672 during our Support Hours (Mon–Fri, 9:00 AM–6:30 PM EST).

12. How to Access, Update, or Delete Your Data

You can review, correct, or request deletion of your personal information by contacting us via [email protected]. We will respond to your request in accordance with applicable data protection laws.